Social Media Marketing

  • Ben & Jerry’s social media catapult into the Australian market

    Social Media is a buzzing with activity stemming from Ben & Jerry’s latest social media campaign. Remember how our team won a truck load of ice cream last year, well I have asked  Rhys Furner, a Digital Marketing Consultant for Reload Media, Brio Group’s digital SEO partner to tell us about their lastest campaign. If…

  • How to grow your fanbase on Facebook

    “How do I grow the fanbase so more people are engaged and have exposure to the brand?” Every Marketer asks themselves this question when they’re working to build a brand through social network sites. First, you need to be clear on the rules for promoting a brand through Facebook. From a marketer’s perspective, we recommend…

  • Using social media to build a brand

    Social Media can be a powerful tool when building a brand and shouldn’t be left out of the marketing mix, in fact I believe it should be considered right from the beginning of the planning and design process. As a starting point I have put together Brio Group‘s tips on integrating social media so it…

  • 5 reasons why custom design impacts social media success

    Social networking sites have become an essential part of a business’s branding strategy and promotional campaigns. Custom designed Facebook, Twitter and YouTube pages not only help your branding, but designed and built right, they can help you meet your social media goals, whether that may be lead generation or gaining more fans. When designing for…