Contact Us

Belinda Vesey-Brown

  • Having a slow week?

    —

    by

    Belinda Vesey-Brown

    Sometimes the working week seems to take forever and I can’t decide if it’s a good thing or not. This week has been one of those weeks for me. Funnily enough, I came across a video during lunch that reminded me that taking a bit of time out to appreciate the little things around us…

  • London commuters meet Lynx’s augmented reality fallen angels

    —

    by

    Belinda Vesey-Brown

    Yesterday I wrote about men’s body wash (Old Spice Campaign), now today I’m turning my attention to men’s deodorant. And with reason … yet again, advertising campaigns are exploring more interactive ways to engage with consumers. This month Lynx and its ad agency BBH launched a campaign that used augmented reality to drop sexy fallen…

  • A campaign to die for: Illamasqua’s ‘Toxic Nature’ colour collection, Autumn 2011

    —

    by

    Belinda Vesey-Brown

    As a make-up lover (yes, make-up is another addiction of mine!), I am often disappointed by the majority of advertising campaigns the high-end make-up brands deliver into the market space every year. They’re often the same drab looking old ads: a model – or in some cases, a celebrity – perfectly manicured within an inch…

  • TQ launches Million Dollar Memo campaign to the world

    —

    by

    Belinda Vesey-Brown

    Businesses around the world will go head to head for a $1 million Queensland travel package in Tourism Queensland’s latest global marketing campaign. Companies and workplaces around the globe would vie for the opportunity to win a luxury Queensland reward as part of the Million Dollar Memo campaign. On Friday 18 March, domestic and international businesses were…

  • Why do clothes cost what they do?

    —

    by

    Belinda Vesey-Brown

    Because of my retail background, I was drawn to this story by Jade Warne, featured in the Shop til you drop magazine, which I have temporarily stolen from my daughter, who has never forgiven me for leaving the retail industry. Why do clothes cost what they do? How do you know if the price is…

  • WordPress Plugins – Lessons learned

    —

    by

    Belinda Vesey-Brown

    After reading this article on Smashing Magazine, I could only think about the issues I have had when building a WordPress plugin. It gives great insight into building a great plugin that not only works, but has catered for the majority of users. From using the correct URLs, using filters, option arrays for plugin data…

  • Equal out the St Paddy’s Day Boozefest with ReelFit!

    —

    by

    Belinda Vesey-Brown

    Fee diddly dee potatoes! It’s March 17 and St Paddy’s Day and I’m excited! The one day of the year where we celebrate all things Irish – drinking, drinking and well… drinking! But this St Paddy’s Day you can enjoy a night of drinking AND dancing (which might help equal out the drinking) at the…

  • Eat your way to the music

    —

    by

    Belinda Vesey-Brown

    Eclectic alternative rock heroes, the Flaming Lips, have always been known for their creative approach. Last year frontman, Wayne Coyne, took his obsession with fake blood to a new level, and created a one off poster made from his own blood. Earlier this year, the Flaming Lips released the track ‘Two Blobs Fucking‘ as 12 separate…