Advertising Campaign

  • The art of automobile design

    The art of automobile design

      The Design Institute of Australia is proud to announce their endorsement of the 2013 Fiat Nationals. The event hosted by the Queensland FIAT car club – a Non for profit organisation, providing the opportunity to come and enjoy an extensive collection of beautifully design cars – racing or not. The FIAT nationals will be…

  • BMW M Presents: The Making of an M Print

    BMW M Presents: The Making of an M Print

    Unmatched performance meets another type of one-of-a-kind. Watch the BMW M6 Coupe race from 0 to 60 over paper to create unique autographs for M fans nationwide. Get a behind the scenes look at how Matt Mullins, Chief Driving Instructor of the BMW Performance Driving School, ink, and the BMW M6 Coupe created the M…

  • The power of colours

    The power of colours

    Watch this video and then work out what you think these kids are talking about.   As the plain cigarette packaging debate rages, this simple test done with kids shows the influence the packaging and the colours has on the buying decision. What do you think? Should cigarettes have plain packaging? Yours in the power…

  • Don’t hold back…

    I must admit, I love a good Jeep ad. Though, being a mother of a little one myself, these ones really appealed to me. Jeep have a good way of captivating a wide and diverse audience. Yours in not holding back, Tanya.  

  • Autism Speaks

    Microsoft Kinect is partnering up with tonnes of digital billboards and installations this year, and here is just one example to help kick it all off. Autism Speaks has created a Kinect powered digital billboard featuring a life size girl who avoids eye contact no matter how hard you try. I’m really impressed how we…

  • Coca-Cola: Happiness Machine for Couples

    For the past Valentine’s day, Coca-Cola installed special vending machines inside of the most crowded shopping malls in Istanbul. Those machines were designed just for couples and there was one way to get them working: people had to prove they’re indeed a couple. Just another way to use communication in advertising. Reference: C-Section. Yours in happiness,…

  • Memorable approach for a Serious Medical Issue

    http://youtu.be/U9aUEzVTFQo Rethink Breast Cancer uses a very funny online advertisement to promote a free app that helps woman check their breasts regularly for early signs of breast cancer. Aimed at a younger female audience, in an effort to prevent breast cancer, the ad uses humour and hot guys to firstly grab attention before going onto explain…

  • Origin Energy Sustainability Drive Campaign

    Early last year Origin Energy released a campaign called – Sustainability Drive Campaign. The reasons for the campaign were simple; with the growing demand for energy, climate change became an issue and Australians started noticing their energy bills begin to rise. People started to notice who their energy provider was and what they were offering. If they didn’t…