Contact Us

Advertising Campaign

  • Choose your words carefully – they could change your world

    —

    by

    Belinda Vesey-Brown

    We often forgot that with the rise of social media it’s not enough to simply send your message out into the world; it needs to be understood quickly so it can be processed and acted upon even quicker.

  • When fashion & technology collide: Burberry’s Beijing Show

    —

    by

    Belinda Vesey-Brown

    I’m not someone who you would say is “top of the fashion pack” but it goes without saying that I’m mildly interested in the “catwalk show experience”. I like them and when I’m invited to attend, I go, but I don’t often go out of my way to track them down or view them online.…

  • Tag your TV and get free Pepsi!

    —

    by

    Belinda Vesey-Brown

    We’ve all heard of QR codes and how popular they are becoming in marketing campaigns, but how about a campaign where you interact with your TV? That’s right, TV advertising has finally come full circle thanks to IntoNow, who have developed a new iPhone App which allows you to “tag” your TV. The promotion has…

  • The rise of mobile marketing in 2011

    —

    by

    Belinda Vesey-Brown

    Mobile phones, it seems everyone has one right? In 2011 people are spending more time on their mobile phones than ever before. A new study by Microsoft Tag has revealed the cold, hard stats in an interesting infograph. Marketers, did you know that more than 1 billion of the world’s 4+ billion mobile phones are…

  • T-Mobile’s wedding dance

    —

    by

    Belinda Vesey-Brown

    The world is a buzz with excitement regarding the upcoming royal wedding of Prince William to the beautiful Kate Middleton. While fashionistas across the globe are speculating what she’ll wear, others are wondering what their vows will be. Meanwhile, the clever folks at T-Mobile have come up with a redo of the famous 2009 viral…

  • Scoda and Toyota’s cars of glass

    —

    by

    Belinda Vesey-Brown

    After seeing these two beautiful ads in similar spots on prime time TV I thought they must be part of a campaign series. They both use glass and elegantly show the superior class and safety of their brand’s cars. But no they’re made by rival companies Scoda and Toyota and launched around the same time…

  • Levi’s in App Mall World Promotion

    —

    by

    Belinda Vesey-Brown

    Levi’s have come up with an exciting new campaign launched this week in conjunction with Facebook game Mall World. Mall World is an online Facebook game which allows you to be the boss and run your own fashion boutique. The game was developed by a company named 50 cubes and they have said that as…

  • Before I die…

    —

    by

    Tanya Heading

    I’ve always driven past billboards/ads/posters and eagerly scanned their content for some form of inspiration to bring to my day. But it seems that beer advertisements with half-naked models, realestate billboards with cheesy agents and towering fast food burgers just aren’t cutting it for me. I can’t help but feel like big businesses have lost…

  • The slow movement in advertising: Enjoy the Ride

    —

    by

    Belinda Vesey-Brown

    I’m loving the therapeutic nature of Perth Advertising Agency: 303 Group’s Road Safety Campaign which launched on 18 March 2011. They kicked off the three year Road Safety in Western Australia campaign with a three minute TV advertisement which suggests we slow down in life. Your actions in life reflect your actions in the car……