Advertising

  • 14 updates to Facebook Pages & how this will benefit businesses

    Social media for business helps businesses connect with their customers. And now Facebook has announced some exciting new design and functionality changes to Facebook Pages. The changes are intended to improve the customer’s ability to connect with a business. You’ll notice the changes allow a business’s Facebook Page to look very similar to an individual’s…

  • Super Bowl 2011 commercials: 3 million reasons to watch!

    It was Super Bowl Sunday yesterday in the USA. Now, I’ll be honest here … I have no idea about American Football. I have no idea what it is exactly that they’re playing on that field, nor do I have any idea which teams played in the final yesterday or which team won in the…

  • Using social media to build a brand

    Social Media can be a powerful tool when building a brand and shouldn’t be left out of the marketing mix, in fact I believe it should be considered right from the beginning of the planning and design process. As a starting point I have put together Brio Group‘s tips on integrating social media so it…

  • Social media for business

    Social Media is fast becoming a must-have for every business moving and expanding forward in the online space. Brio Group helps clients with full social media packages and the expertise to maximise social media impact. Businesses are fast learning their presence in social media networks is now an important part of their marketing and communication…

  • Hahn Super Dry’s ‘Find a Phone’ promotion

    [briotube]http://www.youtube.com/v/mMtKUFrY5PE[/briotube] Hahn Super Dry this week launched an advertising and promotional campaign concept that reminds me of those wonderful golden tickets found in five special Wonka Bars in Willy Wonka and the Chocolate Factory. Hahn’s more adult game of chance is factored around mobile phones hidden in three Super Dry bottles or cans. The lucky…

  • Social Media – the reporters of the modern age

    With the flood waters slowing releasing their hold on Brisbane, the city is very slowly stirring back to life. Not only has the event been life changing for young Brisbanites who never saw the fury of the 1974 flood, it’s been a momentous leap forward in the communication sector. Facebook and Twitter faced their biggest…

  • 10 Gadgets that Changed the World in 2010

    Technology makes great strides every year, but in 2010 gadgets brought us much closer to the future of our dreams. Below are 10 devices that changed the world for the better. 1. The Apple iPad Announced in January, only to be mocked about its name, the Apple iPad has silenced its doubters. More than seven…

  • Kick start 2011 with a Marketing Strategy Plan

    Marketing Strategy Plans are an essential part of any business. Brio Group helps clients start the year with a defined marketing plan to give them the edge over their competitors. The key to any marketing strategy is to understand how your brand is positioned in the market. Do you have a strong brand in your…

  • The motivation behind consumers ‘liking’ brands on Facebook

    So you’ve got a Facebook Business Page and have attracted some fans (aka ‘likes’), well done, but have you ever wondered what motivates a consumer to ‘like’ brands on Facebook? Understanding the driving factors behind your consumer clicking the ‘like’ button will help your business develop a more effective social media strategy. A new report…