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  • New media is an amazing platform

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    by

    Belinda Vesey-Brown

    It is truly amazing what new media can achieve. Once unknown band Sons of Maxwell have been thrust into the international limelight after writing a song about their bad United Airlines experiences. The guitar that was destroyed on the United Airlines flight was a Taylor Guitar, so Taylor Guitars responded with a clip offering their…

  • Faux Food

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    by

    Belinda Vesey-Brown

      Judging by the picture on the front of my pre-packaged roast meal, I was expecting to find something inside that George Calombaris would be proud of. Instead, I peeled back the wrapping to find something that resembled the bog of eternal stench (well, at least in appearance, perhaps not in scent). The deception involved…

  • Promo Party

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    by

    Belinda Vesey-Brown

    Last weekend I found myself happily involved in mini marketing stint in which I unknowingly promoted a brand I don’t even particularly like. Here’s the recipe for setting up your own small scale marketing exploit. These instructions relate to a Jim Beam promotion, but you can replace the ingredients to suit your preferred brand. Step…

  • Sweet Chops

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    Tanya Heading

    Red-i Design is a dog-friendly workplace – we have regular residents Stella and Luby-Loo, and both of them are always hungry. Whenever lunchtime comes around the dogs tend to linger. This wouldn’t be a problem if I wasn’t so hungry at lunchtime and could share my food – but by this time my tummy is…

  • Social media revolution.

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    Belinda Vesey-Brown

    Social media is taking over! Check out this clip – “Social Media Revolution”. Yours in design, Jorja-saurus.

  • Creativity does wonders…

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    by

    Belinda Vesey-Brown

    “Creativity requires the courage to let go of certainties” – Erich Fromm The boys in this clip – “Ebay Wicked Sick BMX” – show how creativity can do wonders! Check it out. Yours in design, Jorja-saurus.

  • iSnack 2.0

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    Belinda Vesey-Brown

    The result of the Vegemite ‘name me’ competition is out and it is officially and unanimously hated by its Australian customers. Out of the 35,074 suggestions made, apparently ‘iSnack 2.0’ was the best. Dean Robbins, the graphic and web designer who came up with the name, says he was inspired by his love of technology and vegemite.…