Contact Us

Advertising

  • Unlock the 007 in you. You have 70 seconds!

    Unlock the 007 in you. You have 70 seconds!

    —

    by

    Belinda Vesey-Brown

    http://www.youtube.com/watch?feature=player_embedded&v=RDiZOnzajNU A handful of people got a chance to live out their James Bond fantasies thanks to a joint ad campaign from Coke Zero and the upcoming Bond flick, “Skyfall.” The stunt is pretty brilliant. Unsuspecting travelers at Antwerp Central station in Belgium, thirsty for some Coke, step up to a vending machine and are prompted with…

  • Finalists in the BADC Awards

    Finalists in the BADC Awards

    —

    by

    Belinda Vesey-Brown

    We were really proud to be a finalist in the ‘hotly’ contested BADC awards this year for our branding work with Proactive Accountant Network. It is always great to see a project grow from Discovery Workshop, where we defined the brand with the outlaw archetype, shaping the brand right through to stationery design. To be…

  • BADC Awards

    BADC Awards

    —

    by

    Tanya Heading

    The crown jewel of what BADC has to offer!  Without doubt over the past 37 years The Brisbane Advertising and Design Club awards are the most anticipated event of the year. Starting back in 1975 as a wine and cheese night, in a small cafe in Woolloongabba. The awards were started and have always been…

  • The power of colours

    The power of colours

    —

    by

    Belinda Vesey-Brown

    Watch this video and then work out what you think these kids are talking about.   As the plain cigarette packaging debate rages, this simple test done with kids shows the influence the packaging and the colours has on the buying decision. What do you think? Should cigarettes have plain packaging? Yours in the power…

  • Putting the “FUN” back into theory

    Putting the “FUN” back into theory

    —

    by

    Belinda Vesey-Brown

    The Fun Theory (a Volkswagen Initiative) argues, “fun is the easiest way to change people’s behaviour for the better”.  They held a competition for people who had fun ways of encouraging good behaviour.  For example: a ‘bottle bank arcade’ to encourage recycling, ‘piano stairs’ to encourage exercise, ‘the world’s deepest bin’ to encourage people to properly…

  • James Victore: Your Work is a Gift

    —

    by

    Belinda Vesey-Brown

    We have just watched this inspiring video from James Victore where he shares his thoughts on the value of the creative voice. Thanks James, you really have summed up what we have been going on about for years, the importance the of creative thinking. Thank you. Yours in creative thinking, Belinda

  • Don’t hold back…

    —

    by

    Tanya Heading

    I must admit, I love a good Jeep ad. Though, being a mother of a little one myself, these ones really appealed to me. Jeep have a good way of captivating a wide and diverse audience. Yours in not holding back, Tanya.  

  • Coca-Cola: Happiness Machine for Couples

    —

    by

    Tanya Heading

    For the past Valentine’s day, Coca-Cola installed special vending machines inside of the most crowded shopping malls in Istanbul. Those machines were designed just for couples and there was one way to get them working: people had to prove they’re indeed a couple. Just another way to use communication in advertising. Reference: C-Section. Yours in happiness,…

  • Advertising People Vs Normal People

    —

    by

    Belinda Vesey-Brown

    Ever wondered if we ad folk live in a bubble? This infographic explains it all. haha