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Branding

  • Limited edition Diet Coke rebrand

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    Belinda Vesey-Brown

    Diet Coke, currently the N0. 3 soft drink in the world (according to The Coca-Cola Company) have introduced a limited-edition design to celebrate Coca-Cola’s 125th anniversary. The design was created by Turner Duckworth, who have produced some simple and clever designs for many of Coca-Cola’s products over the last few years (see below). What I…

  • What’s your work philosophy?

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    Belinda Vesey-Brown

    At Brio Group we have the pleasure of being a part of the Hear and Say Centre’s weekly play group sessions where we have the chance to witness so many beautiful families interact. Last week’s play group was a great chance for me to capture some amazing images for the Hear and Say Centre Annual…

  • SmartClinics opens at Westfield Chermside on September 19

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    Belinda Vesey-Brown

    I’m impatient, work long hours and not loyal to any particular doctor – I guess I’m fitting right into the Gen-Y stereotype! But seriously, when I need a basic prescription or need some basic medical care I just want to pop in and out of the doctor’s as quickly as possible – and I’d think…

  • Konzertmilch campaign boosts concert and milk sales…genius!

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    Belinda Vesey-Brown

    Seriously, stuff like this makes me all gooey…and a bit teary…is it sad that an ad campaign has this effect on me? I just love how this out of the box thinking can boost not one, but two products at the same time. Seriously check it out… Yours in advertising inspiration, Janet

  • The Greatest Brandversations

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    Tanya Heading

    Here’s an interesting project about brands by Romania-based Stefan Asafti. “There have always existed disputes among the competing parties, divergent opinions, while the fans of each brand were convinced that theirs was the best product. Last, but not least, the rivals have even conducted ad campaigns against the competing brands. This project mostly approaches the…

  • Brio Group’s running the Bridge to Brisbane!

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    Belinda Vesey-Brown

      That’s right! The kids at Brio Group are going to attempt to run (yes run) the Bridge to Brisbane next Sunday. It’s going to be tough – my body is really only equipped to exercise in short bursts (lasting no longer than a hornpipe – sometimes not even that long) and as we’re glued…

  • Steve Jobs – Resigns In Peace

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    Belinda Vesey-Brown

    Well a new day of international mourning was created this week with the announcement that Steve Jobs has resigned as Apple CEO. To the Apple Board of Directors and the Apple Community: I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO,…

  • Mercedes Benz Fashion Festival

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    Belinda Vesey-Brown

    Each year I thoroughly look forward to seeing the best of Brisbane fashion unleashed to the public at Mercedes Benz Fashion Festival. I love getting all ‘suited up’ and wandering down to the 60 metre long marquee that spreads along the Brisbane River in South Bank. I love seeing the new and upcoming models that…

  • New social network to rival Facebook, Twitter and Google

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    Belinda Vesey-Brown

    I was reading the Brisbane Courier Mail on Friday and came across this story by Alex Dickinson about “the next big” social network, created right here in Brisbane. Kondoot – a social network based around live streaming video – was quietly launched last month by a small Brisbane team of young technical programmers and already…