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Communication

  • Designing for User Experience: Love Letters From the Studio

    Designing for User Experience: Love Letters From the Studio

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    by

    Brio Group

    Brio’s junior designer Clarissa fills us in on the value of User Experience Design. It’s no longer enough to start a Wix site, throw your company’s logo up, and call it a day. Simply having a web presence is no longer as important as user experience, and that’s where UX design comes in. The growing…

  • Creativity versus Your Smartphone Addiction

    Creativity versus Your Smartphone Addiction

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    by

    Brio Group

    I recently read this post by Ogilvy’s David Long, espousing the creative benefits of using a pen and notebook over purely digital means. Call me an old fuddy duddy, but I’ve always felt my best work comes from putting pen to paper. Reading David’s first point (“digital is distracting”) I was reminded of this TED…

  • Responsive Brands

    Responsive Brands

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    by

    Alex Bey

    The impact on culture and communication with the advent of digital spaces is undeniable. Not only do we now consume material in multiple ways, we now have the autonomy to choose when and why. With these choices comes the hard task of communicating brands in an effective way knowing that these options are growing every year.…

  • Meerkat vs Periscope

    Meerkat vs Periscope

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    by

    Brio Group

    How do you communicate with your audience? If broadcasting a live video sounds like something for you, then it might be time to try Meerkat or Periscope. These two apps work on iOS devices through your Twitter account and stream a live broadcast of events, news or whatever tickles your audience’s fancy. Live streaming gives…

  • Is your content accessible?

    Is your content accessible?

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    by

    Brio Group

    Our new friends at TaggedPDF.com.au have just launched their new website (yay!) and specialise in turning your pdf’s into accessible documents that can be read by screen readers for the visually impaired. Many government agencies, institutions and universities are making accessibility a priority after leading universities in America were sued for discrimination. Harvard and MIT…

  • Say Hello to ELLO

    Say Hello to ELLO

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    by

    Brio Group

    When one hears the term “Social Network” or “Social Media”, the first few things that comes to mind are Facebook, Twitter, Google+, Instagram, LinkedIn and Pinterest. While most of these social networking channels still maintain their top rank in the game, a new social networking site called Ello has been gaining some buzz recently. Say…

  • iMania: Release of iPhone 6

    iMania: Release of iPhone 6

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    by

    Brio Group

    Even with last week’s fiasco surrounding security breach claims on iCloud, Apple still came in strong with the release of iPhone6. Fans scurried their way through stores to claim “first to try”, “first to buy” or “first to have” the newest iPhone in the market. What is it that made us really excited with the…

  • homelessfonts.org

    homelessfonts.org

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    by

    Tanya Heading

    How clever is this? This is a beautiful and moving piece of work for the homeless in Spain, turning their handwriting typically only used to write on cardboard for donations, into new fonts that can be bought online by brands and agencies around the world. The film speaks for itself, and you can buy the fonts…

  • Dumb ways to Die – started as a viral campaign, but is so much more.

    Dumb ways to Die – started as a viral campaign, but is so much more.

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    by

    Belinda Vesey-Brown

    I think most of us would have seen or heard this campaign with a catchy tune called ‘Dumb Ways to Die’. It is all about safety around trains and has been extremely successful not just as a viral campaign but more importantly as a behavioural chance campaign. This is a fantastic case study around how…