Communication
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Heaven Devoid of Stars
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It’s just about impossible to imagine a world without movable type. That very sentiment is set in ink in this new print collaboration with Stefan Hattenbach. An extravagant screen-print of gold, white, and black inks on beautiful red Plike paper. I couldn’t think of a better Christmas gift for myself….ahhh, I mean your loved one. Buy it here at ilovetypography.com…
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Google in the future
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Google has evolved constantly since its inception and is going to continue to provide answers to more and more complex questions.
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The Future of Marketing?
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I believe technology is starting to creep into all areas of our life! I have been making a conscious effort over the last three months to be aware of how everyone I come into contact with is using and interacting with technology. We are living in an era where we are “talking” to people more…
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Find the healthier you…
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The recent re-branding of MBF, HBA and Mutual Community health funds to Bupa Australia has given birth to the TVC of the year! The ‘Find a healthier you’ campaign taps into the emotions of the public by asking, what would you do if you met a healthier version of yourself? The creative approach to the…
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Key lessons from Designing for Emotion
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I recently read Aarron Walter’s book Designing for Emotion. Walter is the lead user experience designer for MailChimp where he is the chief responsible for making the online e-mail campaign program’s interfaces more human. As someone fascinated by the psychology of the things we do, I rushed through this book at an eager pace. My…
