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Competitions

  • Google Analytics: Is your website hitting the (Bench)mark?

    Google Analytics: Is your website hitting the (Bench)mark?

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    Brio Group

    Just last month Google  released a new feature in Google Analytics known as Benchmarking. Needless to say, the geeks among the Brio team are excited. Benchmarking allows Analytics users to compare data with other companies, under the same industry, that shares their data. There are over 1600 industries to choose from in the Benchmarking menu…

  • Make It Wearable challenge by Intel

    Make It Wearable challenge by Intel

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    Brio Group

    The MAKE IT WEARABLE challenge was started by Intel earlier this year with the aim to support the evolution of wearable devices. https://www.youtube.com/watch?v=iwSpn7H7vKg Among all the submissions that they have received, 40 were picked as semi finalists in July this  year. By mid August, these semi finalists were whittled down to a final 10 entrants,…

  • Finalists in the BADC Awards

    Finalists in the BADC Awards

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    Belinda Vesey-Brown

    We were really proud to be a finalist in the ‘hotly’ contested BADC awards this year for our branding work with Proactive Accountant Network. It is always great to see a project grow from Discovery Workshop, where we defined the brand with the outlaw archetype, shaping the brand right through to stationery design. To be…

  • Emerging local artists

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    Belinda Vesey-Brown

    The IMA: Institute of Modern Art is inviting artists who are 6 years out of art school, who have not yet exhibited at IMA and who were born or are living in Queensland to submit their portfolios to be considered for showcasing at the 2012 Fresh Cut exhibit at the IMA. All you need to…

  • Hey Big Nose!

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    Belinda Vesey-Brown

    A great campaign for a product not normally associated with clever marketing, functional yes, clever no … An air conditioning company in Argentina ran a campaign offering discounts on their products to people with big noses, arguing that the big noses needed the filtered air the most. Put your snozz in the instore display, if…

  • Spare Ticket announced as AMI National Finalist

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    Belinda Vesey-Brown

    Ok shameless plug warning! We’re super excited to see our client Spare Ticket announced as a National Finalist for the Australian Marketing Institute’s Awards for Marketing Excellence in the ‘New Brand’ category. We’re up against some ‘stiff’ competition: Warnie’s underwear brand Spinners; Simplot’s Quorn and Queensland winner Mater Mother’s Private Redland; so fingers crossed! The awards are…

  • Gamification: How Games are Transforming Marketing

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    Belinda Vesey-Brown

    Gamificiation: introducing the new buzz word for a marketing direction that takes cues from games.  Gamification in its basic form is introducing the mechanics of games and combining them with technology to deliver a unique brand experience for the consumer. These ideas are starting to be used by savvy marketers as some of the traditional…

  • Made In Britain

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    Belinda Vesey-Brown

    Earlier this year a national competition amongst UK university design students was launched to create a logo which could be used as a standard marque to promote products manufactured in the UK. After receiving hundreds of entries, the winning design was by Cynthia Lee from Nottingham University. The 11 finalists can be viewed here on Facebook.…