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  • Sixty Years Strong

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    by

    Belinda Vesey-Brown

    Tonight the Australian Institute of Management (AIM) is celebrating it’s sixtieth year for the Queensland and Northern Territory branches. AIM members from around Queensland and Northern Territory have been invited to come together to share how AIM has helped them work smarter and also discuss how the institute has grown into what it is today.…

  • The History of F-commerce

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    Belinda Vesey-Brown

    F-Commerce is the term given to the rise of transactions of various types across the Facebook network. The trend began in 2007 when Facebook released their Virtual Gift Store. The Gift Store processed approximately 15 million transactions prior to August 2010, when it was shut down by the social giant. Now, Facebook stores and advertising…

  • The Ultimate Pleasure Hunt

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    Belinda Vesey-Brown

      While checking the latest news on ninemsn the other day an advert on the side caught my attention. The words ‘Pleasure Seeker’ and ‘Streets Magnum’ made me think “yummy, let’s check this out”. What I encountered was the latest global campaign for Magnum, an engaging online game that takes you on journey across the…

  • Facebook group chat

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    Belinda Vesey-Brown

    At the Facebook headquarters in Palo Alto, founder and CEO Mark Zuckerberg made a really interesting announcement about upcoming enhancements to Facebook’s chat capabilities. In particular, he’s announced what’s called Group Chat. Facebook Group Chat is a multi-person feature which is inspired by the functionality already inside the Facebook Groups chat area. The functionality is…

  • Incubus livestream promotes new album

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    Belinda Vesey-Brown

    Incubus has come up with an exciting way to promote their new album by setting up in their hometown of Los Angeles and hosting their very own livestream for fans to tune into prior to the new album being released. It’s called “Incubus HQ Live” and runs until July 6. The band will spend time…

  • Winners announced at Cannes Lions Festival

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    Belinda Vesey-Brown

    We’re all very excited about the Cannes Lions Festival which is currently in full swing. Shortlists and winners are being announced daily at the Cannes Lions website and diary entries from Aussie representatives at Cannes are being detailed at Campaign Brief. The festival describes itself as ‘the world’s only truly global meeting place for creative…

  • Social media in business is spreading like hotcakes!

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    Belinda Vesey-Brown

    I love to read fresh local stats that show how advertising budgets are being spent and looking for the trends in the data. I know it sounds a little nerdy but I have always been interested in how businesses are communicating to their audiences and have seen over the last few years, huge changes. The…

  • Behind the brand: SpareTicket.com.au

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    Belinda Vesey-Brown

    Ever wondered what really goes on in agencies when they create brands? There’s a lot of brainstorming, cups of coffee, drawing and scribbling – all in the name of idea generation! It’s hard work, but a lot of fun. At Brio Group, we recently brought the SpareTicket.com.au brand to life. Everything from the branding through…

  • SpareTicket.com.au shortlisted for Qantm Create Awards

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    by

    Belinda Vesey-Brown

    Ok shameless plug here: we’re all very excited to have our website SpareTicket.com.au shortlisted for the Qantm Create Design Awards presented by Desktop! We’d love it if you ‘liked’ or tweeted us here: www.createawards.com.au/shortlisted/round-one/spareticket/ You can see all the round 1 finalists in the latest issue of Desktop magazine available at all good newsagents and…