Enviroment

  • Do you know your target market?

    The Neo Property Marketing Team possibly knew they were targeting bachelors when they conceptualised this advertising campaign for the sale of the property at 15 Queen Anne Court on the Gold Coast. Some might even say it’s spot on for the Gold Coast demographic. [briotube]http://www.youtube.com/v/q9LBQZ3nxCU[/briotube] This advert is just shy of 500,000 hits on youtube…

  • TQ launches Million Dollar Memo campaign to the world

    Businesses around the world will go head to head for a $1 million Queensland travel package in Tourism Queensland’s latest global marketing campaign. Companies and workplaces around the globe would vie for the opportunity to win a luxury Queensland reward as part of the Million Dollar Memo campaign. On Friday 18 March, domestic and international businesses were…

  • Coles gets a makeover

    If you’re like me then you absolutely dread Sunday afternoons when it’s time to do the weekly grocery shop. I don’t know what it is but my partner and I just loathe going to our local grocery store – be it Woolies or Coles. We hate it so much that we even tried buying our…

  • Designing our environments

    Nothing screams “rubbish day” like row upon row of bleak grey bin bags piled along the curb. But what if we could take those boring (and let’s face it, depressing) bin liners and create art from waste, at least until the rubbish collection truck finally makes its way to the front gates or sidewalks? Well the…

  • Accidentally legendary

    A good friend of mine brought a very interesting site called 9-eyes.com to my attention recently. This site shows a collection of fantastic images that were caught by Google maps with Street View. I’ve shown you a few of my favourites here, but there are plenty more. It just goes to show some of the…

  • Nothing beats Queensland campaign launches

    Nothing beats Queensland is the message that will be promoted to Australia and the world as part of a joint $10 million Gillard and Bligh Government global tourism marketing strategy. Government Acting Prime Minister and Treasurer Wayne Swan and Queensland Premier Anna Bligh yesterday announced details of the campaign to support the state’s $9.2 billion…

  • Green Earth Day to help plant the seeds for change

    Green Earth Day (the brainchild of Leigh-Chantelle Koch) will delight Brisbane greenies this Saturday 12 March at a new venue: Albion Peace Centre, 102 McDonald Road, Windsor, Brisbane. This free, family orientated, community event aims to stimulate awareness by bringing environmental, green, health and lifestyle, cruelty-free, recycling and sustainable issues into the public eye. Green…

  • Clean Up Australia Day

    Just one day left to Clean Up Australia Day 2011! The event will be held on Sunday, 6 March. Clean Up Australia Day has been running since 1990 and has become the nation’s largest community-based environmental event. It attracts hundreds of thousands of volunteers from the community, schools and businesses to help clean up and…

  • The Pixel building proves to be Australia’s greenest building

    Melbourne’s new Pixel building, the first carbon neutral office building in Australia, has achieved the highest Green Star score ever awarded by the Green Building Council of Australia. Pixel achieved a perfect score of 100 points under the Green Star rating system for building design, whereas 75 points is the benchmark for 6 Star Green…