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  • The Social Network movie review

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    Belinda Vesey-Brown

    The Social Network is the story of the early days of Facebook and the egos, greed and rivalry that comes hand in hand with the billion-dollar idea. It’s based on real life events, but the people in the know claim it’s been ‘Hollywoodised’ to some degree … which has to be expected really. In case…

  • Australia’s eCommerce Boom

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    Belinda Vesey-Brown

    In the lead up to the festive season and all the retail sales goodness that comes along with it, it’s interesting to read the number of articles referring to Australia’s Ecommerce Boom. It’s no surprise to find that more and more Australians with access to high speed internet and debit cards are heading online in…

  • Just for the love of it

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    Belinda Vesey-Brown

    Imagine a world where you can share your skills and tools in a moneyless, stressfree community. Welcome to the world’s fastest growing alternative economy where you can save money, learn new skills and reduce your carbon footprint. The Freeconomy Community is the brainchild of Mark Boyle who has been living off the grid in the…

  • Time’s Top 10 Tech Trends for 2010

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    Belinda Vesey-Brown

    I stumbled upon the Time website the other week (which is fantastic by the way) and found their list of Top 10 Tech Trends for 2010. This list gives a very basic snapshot of some of the amazing applications that are changing the way we live. The list highlights FourSquare, Facebook Connect, Social Games like…

  • Annual reports are yum

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    Belinda Vesey-Brown

    I just wanted to share this little gem which shows what amazing things can be achieved when you have a creative agency and an open-minded client. Croatian creative agency Bruketa & Zinić have designed an annual report for food company Podravka, the biggest food company in South-East Europe, that has to be baked in an…

  • Recession: a time for re-invention

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    Belinda Vesey-Brown

    Here’s a great article I read which talks about branding and business growth in times of economic recession…   You probably smiled the first time you heard someone say, “Flat is the new up,” and maybe even laughed when someone else replied, “Down is the new flat.” But the reality is that in a recession…

  • Buffett says brand is the business

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    Belinda Vesey-Brown

    Warren Buffett, the world’s most successful investor, now says that brand is the most important factor in deciding where to invest. The Financial Times on 11 October reports on a recent talk to investors in Germany, where Buffett asked what might be the criteria for deciding whether to buy a company. ‘Traditionally, the first criterion Is a strong…