Inspiration

  • “What’s my line?”

    “You’re probably too young to remember”, was the response I received at a party this weekend. And I sure was!!! “What’s my line?” was a popular game show from 1950-67… when they had black & white TV! The idea of the game show was for 4 panelists to guess a person’s occupation by asking questions…

  • Never Judge by the looks

    Looking for inspiration for my blog this week, I came across this success story (and a bit of trivia), which also forms part of a true story.  Well, at least the characters are real. Perhaps the finer details may have been enhanced slightly for the message it also sends. How many real life success stories…

  • Advertising on social networking sites

    It seems that brands are popping up everywhere in paid social media advertising spots lately … brands that I’d consider either buying from, or at least aligning myself with (by ‘liking’ their Facebook page for example). I’m interested in yoga, travel and cult TV shows like Mad Men and Dexter – and like magic, local…

  • How Printing Ink/ Pantone Colours are Made

    In my 15 years of design experience I am embarrassed to say that I have not once thought about how the ink that I designed for is made! I even worked with a printer for a few of those years and it never occurred to me that there was an art to the process of…

  • 5 helpful press release writing tips

    A poorly written press release can be what stands between getting press and not getting press. It’s important to communicate your news angle clearly and draft your press release professionally – both in content and format. 1. Write like a Journalist Your lead sentence should aim to get across your story angle, start answering the…

  • LJ Hooker launches new competition series

    LJ Hooker has recently launched the fun, new campaign, You’re the best in the Redlands. The ongoing competition series is hinged on community engagement and operates on a nominate, vote and win basis. It’s hosted by LJ Hooker Cleveland, LJ Hooker Victoria Point and LJ Hooker Redland Bay and rewards locals for simply being themselves.…

  • Where good ideas come from

    This TED talk by Steven Johnson into the generation of ideas is sure to get you spending some extra time at your local coffee shop or dawdling a few minutes longer at the water cooler. Johnson provides a wonderful insight into the benefits of team work and the open discussion of ideas. He dispels the…

  • Amazing Digital Landscapes

    The creation of Amazing Digital Landscapes appears to be all around us in everything from TV advertising to movies and games. It seems that an increasing number of all entertainment mediums are embracing the creation of digital landscapes. In fact, so real have these landscapes become, we are inclined to forget the artistic value and…

  • The Social Network movie review

    The Social Network is the story of the early days of Facebook and the egos, greed and rivalry that comes hand in hand with the billion-dollar idea. It’s based on real life events, but the people in the know claim it’s been ‘Hollywoodised’ to some degree … which has to be expected really. In case…