packaging

  • A lesson in ARIA design history

    My favourite thing about new music is checking out the cover art. My all time favourite CD cover art would have to be for Regurgitator’s ‘Unit’ (although I could be a little biased as they are my all time favourite band). ‘Unit’ scored itself an ARIA for its shockingly simplistic CD cover art (by design…

  • Come On Lil’ Lleyton

    Those of you in Brisbane (or even Australia and the world it seems) will most likely be aware of the battle between Josh Shiels and Australian tennis star Lleyton Hewitt of the trademark dispute of the ‘Come On’ brand that Josh created a number of years ago. As a friend of Josh and his son…

  • Annual reports are yum

    I just wanted to share this little gem which shows what amazing things can be achieved when you have a creative agency and an open-minded client. Croatian creative agency Bruketa & Zinić have designed an annual report for food company Podravka, the biggest food company in South-East Europe, that has to be baked in an…

  • B_E_E Clever

    I spied this clever marketing on a series of postcards in an eco store in Bellingen, NSW. B_E_E – ‘Beauty Engineered for Ever’ is a range of cleaning products from New Zealand and these postcards perfectly embodies their drive to be “designed for pleasure, function and the environment”. I just love the way they have…

  • iSnack 2.0

    The result of the Vegemite ‘name me’ competition is out and it is officially and unanimously hated by its Australian customers. Out of the 35,074 suggestions made, apparently ‘iSnack 2.0’ was the best. Dean Robbins, the graphic and web designer who came up with the name, says he was inspired by his love of technology and vegemite.…

  • Tricky Toblerone!

      It turns out that Toblerone bars are clever as well as yummy! I don’t know if it’s just me, but I have never noticed the hidden message in the logo. I have always presumed that the symbol quite simply represented Matterhorn mountain in the Swiss Alps, but recently, as I chomped away, I happened…