public relations

  • ‘Anti-endorsement’ – the clever, new marketing tactic

      It’s no secret that our world is full of product placement and celebrity endorsement. Brands pay big bucks to have their products interwoven into TV shows and movies and throw wads of cash at celebrities to wear their gear at public events. Usually things go to plan and the celebrity is a great ambassador…

  • Miranda Kerr – home for David Jones Colourful Spring/Summer 2011 Fashion Runway Launch

    I just love Fashion and Fashion Parades and the upcoming Spring /Summer season is sure looking great as seen when fashion designers, Camilla, Jets, Kirrily Johnston, Collette Dinnigan, Carla Zampatti Lisa Ho and signature Alex Perry, showcased their newest creations at the David Jones new season launch in front of 400 guests in Sydney last…

  • Rebecca MacKinnon – Let’s Take back the Internet

    In this powerful talk from TEDGlobal, Rebecca MacKinnon describes the expanding struggle for freedom and control in cyberspace, and asks: How do we design the next phase of the Internet with accountability and freedom at its core, rather than control? She believes the internet is headed for a “Magna Carta” moment when citizens around the…

  • Dancing Auditon for US rapper “Splendour in the Grass” Act

    I won’t be going to Splendour in the Grass, but I wish I was. Anya, I am very jealous. I would love to have gone to see the big acts and the dancing. I am very proud to say that I know Brooke Hindmarsh, who is featured in the centre of the Courier Mail photograph…

  • Sixty Years Strong

    Tonight the Australian Institute of Management (AIM) is celebrating it’s sixtieth year for the Queensland and Northern Territory branches. AIM members from around Queensland and Northern Territory have been invited to come together to share how AIM has helped them work smarter and also discuss how the institute has grown into what it is today.…

  • Ultimate Public Tea Party A Huge Success

    On Thursday 30 June 2011 the Brio Group team held the Ultimate Public Tea Party in Brisbane’s Botanic Gardens. We shared 365 cupcakes with the community and raised almost $800 for the Cancer Council as part of Australia’s Biggest Morning Tea. The event celebrated our milestone: donating the equivalent of 365 gifts of sight by…

  • Embarrassing typo, can you spell Australia?

    I would certainly hope so! Unfortunately, not only the manufacturers in Hong Kong but also, the contractor in Tasmania who outsourced the cloth badges for the Royal Australian Navy uniforms cannot spell Australia! The uniforms were made for Navy officers serving in the Middle East. The badge includes an extra “L” in the word Australian.…

  • Rebuilding Christchurch NZ, what an opportunity

    After the devastation of the earthquakes in Christchurch New Zealand, there are now a number of opportunities arising that may very well see Christchurch be a new world leader in innovation and sustainability. Although the casualties and mass destruction of infrastructure is of course something that would not be wished upon any community but now…

  • Incubus livestream promotes new album

    Incubus has come up with an exciting way to promote their new album by setting up in their hometown of Los Angeles and hosting their very own livestream for fans to tune into prior to the new album being released. It’s called “Incubus HQ Live” and runs until July 6. The band will spend time…