social media
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“What’s my line?”
“You’re probably too young to remember”, was the response I received at a party this weekend. And I sure was!!! “What’s my line?” was a popular game show from 1950-67… when they had black & white TV! The idea of the game show was for 4 panelists to guess a person’s occupation by asking questions…
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When Facebook becomes a book
When Facebook becomes a book from Siavosh Zabeti on Vimeo. I think I’ve become a little obsessed with the digital word lately. I’ve pretty much stopped buying newspapers and magazines and get my fill online. I use my iPhone for my shopping lists and to jot down the epiphanies that come to me in the…
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Advertising on social networking sites
It seems that brands are popping up everywhere in paid social media advertising spots lately … brands that I’d consider either buying from, or at least aligning myself with (by ‘liking’ their Facebook page for example). I’m interested in yoga, travel and cult TV shows like Mad Men and Dexter – and like magic, local…
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Facebook to announce email service today
The rumors are rife that Facebook is to launch their email service today. The social network kings are hosting a press conference in the States today; and the lead up has the worldwide media’s tongues wagging already. But media aside, it’s the 500 million users who’ll really appreciate the impending news of Facebook’s next chapter…
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LJ Hooker launches new competition series
LJ Hooker has recently launched the fun, new campaign, You’re the best in the Redlands. The ongoing competition series is hinged on community engagement and operates on a nominate, vote and win basis. It’s hosted by LJ Hooker Cleveland, LJ Hooker Victoria Point and LJ Hooker Redland Bay and rewards locals for simply being themselves.…
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How to use advertising to create a consumer experience
We are all very accustomed to traditional advertising methods but I believe we are starting to see a change towards brands creating more of a consumer experience that makes them memorable and standout in a crowded market place. AKQA ran a very clever campaign for VW for the new 2010 GTI which was based around…
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Where good ideas come from
This TED talk by Steven Johnson into the generation of ideas is sure to get you spending some extra time at your local coffee shop or dawdling a few minutes longer at the water cooler. Johnson provides a wonderful insight into the benefits of team work and the open discussion of ideas. He dispels the…
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‘Twitter’ has movie potential
Poor Twitter. That little bird has always been the second idea, the afterthought. Just as facebook was the first to pioneer social networking, it’s also been the first to be made into a movie. But don’t worry Twitter fans! I know you’ve been wondering how great the Twitter movie could be… so here’s a sneak…
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The Social Network movie review
The Social Network is the story of the early days of Facebook and the egos, greed and rivalry that comes hand in hand with the billion-dollar idea. It’s based on real life events, but the people in the know claim it’s been ‘Hollywoodised’ to some degree … which has to be expected really. In case…