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  • The Future according to Mike Walsh

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    Belinda Vesey-Brown

    Mike Walsh, author of ‘Futuretainment’, presented at a recent AIMIA Brisbane event: “Yesterday the world changed. Now it is your turn” which I attended. For the one-hour session I felt Mike covered a lot of ground, but not once did I feel “overwhelmed” by the information being given to us. Working in an industry focused…

  • Yellow Bird missing. Ransom note found.

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    Belinda Vesey-Brown

    The Yellow Bird Project mascot is a little bird who, until now, has been safely residing across their branded materials. As part of a very cool new campaign to get their Facebook ‘likes’ up, the yellow bird has been abducted.

  • Spare Ticket announced as AMI National Finalist

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    Belinda Vesey-Brown

    Ok shameless plug warning! We’re super excited to see our client Spare Ticket announced as a National Finalist for the Australian Marketing Institute’s Awards for Marketing Excellence in the ‘New Brand’ category. We’re up against some ‘stiff’ competition: Warnie’s underwear brand Spinners; Simplot’s Quorn and Queensland winner Mater Mother’s Private Redland; so fingers crossed! The awards are…

  • Gruen Planet’s first episode airs tonight

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    Belinda Vesey-Brown

      The Gruen Transfer is my favourite show. Hands down. It’s required reading (or watching) for those in our industry and gives the rest of the world an insight into what we advertisers do each day. So naturally I’m busting with excitement for Gruen Planet which airs tonight on ABC1 at 9pm. Over an eight-week…

  • What’s your work philosophy?

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    Belinda Vesey-Brown

    At Brio Group we have the pleasure of being a part of the Hear and Say Centre’s weekly play group sessions where we have the chance to witness so many beautiful families interact. Last week’s play group was a great chance for me to capture some amazing images for the Hear and Say Centre Annual…

  • Steve Jobs – Resigns In Peace

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    Belinda Vesey-Brown

    Well a new day of international mourning was created this week with the announcement that Steve Jobs has resigned as Apple CEO. To the Apple Board of Directors and the Apple Community: I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO,…

  • New social network to rival Facebook, Twitter and Google

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    Belinda Vesey-Brown

    I was reading the Brisbane Courier Mail on Friday and came across this story by Alex Dickinson about “the next big” social network, created right here in Brisbane. Kondoot – a social network based around live streaming video – was quietly launched last month by a small Brisbane team of young technical programmers and already…

  • ‘Anti-endorsement’ – the clever, new marketing tactic

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    Belinda Vesey-Brown

      It’s no secret that our world is full of product placement and celebrity endorsement. Brands pay big bucks to have their products interwoven into TV shows and movies and throw wads of cash at celebrities to wear their gear at public events. Usually things go to plan and the celebrity is a great ambassador…

  • Social Media for Good & Evil

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    Belinda Vesey-Brown

    It was the widespread availability of social media – namely Facebook & Twitter – which enabled the coordination of the recent London riots. It was also the Blackberry which made it difficult for Police to uncover the crimes as the Blackberry’s instant messaging is not easily encrypted. The majority of British youth prefer the Blackberry…