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  • Creative Social Media and a Meerkat!

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    Belinda Vesey-Brown

    Developing a campaign that will be as successful online as it is offline is not always an easy thing to do, especially if you are selling car insurance! It can seem quite dry and boring! But with a bit of creativity British financial company Compare the Market managed to create an extremely successful campaign “Compare…

  • A lesson in ARIA design history

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    Belinda Vesey-Brown

    My favourite thing about new music is checking out the cover art. My all time favourite CD cover art would have to be for Regurgitator’s ‘Unit’ (although I could be a little biased as they are my all time favourite band). ‘Unit’ scored itself an ARIA for its shockingly simplistic CD cover art (by design…

  • How to find 7 extra hours in a week

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    Belinda Vesey-Brown

    It’s a pattern we probably all find ourselves in: never having enough time to do everything that you want to do! How do we juggle a job, a home, hobbies, friends… maybe even a family?  I came across this article recently and even though it was originally talking to working career mums, it’s pretty relevant…

  • Brisbane Writers Festival 2010

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    Belinda Vesey-Brown

    Next week  (1 – 5 September) more than 250 writers and participants will gather in Brisbane as they take part in more than 150 sessions, (including 24 workshops), as part of this year’s Brisbane Writers Festival (BWF). BWF 2010 is so much more than the name suggests… It’s an opportunity for people who love reading to come together;…

  • Just for the love of it

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    Belinda Vesey-Brown

    Imagine a world where you can share your skills and tools in a moneyless, stressfree community. Welcome to the world’s fastest growing alternative economy where you can save money, learn new skills and reduce your carbon footprint. The Freeconomy Community is the brainchild of Mark Boyle who has been living off the grid in the…

  • Stick Family Sticker Craze

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    Belinda Vesey-Brown

    A newspaper story that I stumbled across recently about Stick Family Stickers caught my attention. They’re appearing everywhere, Stick Family stickers on Car rear-windows and bumpers, Housewares, including Coffee Mugs, Towels and Sheets, Stamps and Stationery, or Apparel.  These are all becoming a great talking point. Families come in all shapes and sizes, so this…

  • A tracking device in your undies? Or are you just happy to see me?

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    Belinda Vesey-Brown

    The Brazilians have taken tracking devices to deep and dark places! Unilever’s new campaign for Omo detergent hides GPS devices in 50 two-pound boxes that are activated as soon as shoppers lift the box from the supermarket shelf. Omo’s agency Bullet will “visit” the consumer at home within “a few hours or days” to let…

  • The art of paper

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    Belinda Vesey-Brown

    Originating in Japan, paper art becoming an exciting medium for communication for many designers. The work of one expert in this field, Jeff Nishinaka, caught my eye and I had to share it. Nishinaka has employed paper art in advertising for a range of clients, but the biggest fan of his work is actor, Jackie…

  • The Abbott Family – removed by YouTube in less than a day!

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    Belinda Vesey-Brown

    I hope some of you were able to catch the AWU’s hilarious piss-take of the Liberal Party called ‘The Abbott Family’. In less than a day this viral ad posted only to YouTube was featured on Seven News and countless advertising industry blogs such as Mumbrella and AdNews, not to mention The Australian. But it was…