Trends

  • Winners announced at Cannes Lions Festival

    We’re all very excited about the Cannes Lions Festival which is currently in full swing. Shortlists and winners are being announced daily at the Cannes Lions website and diary entries from Aussie representatives at Cannes are being detailed at Campaign Brief. The festival describes itself as ‘the world’s only truly global meeting place for creative…

  • Social media in business is spreading like hotcakes!

    I love to read fresh local stats that show how advertising budgets are being spent and looking for the trends in the data. I know it sounds a little nerdy but I have always been interested in how businesses are communicating to their audiences and have seen over the last few years, huge changes. The…

  • SpareTicket.com.au shortlisted for Qantm Create Awards

    Ok shameless plug here: we’re all very excited to have our website SpareTicket.com.au shortlisted for the Qantm Create Design Awards presented by Desktop! We’d love it if you ‘liked’ or tweeted us here: www.createawards.com.au/shortlisted/round-one/spareticket/ You can see all the round 1 finalists in the latest issue of Desktop magazine available at all good newsagents and…

  • Aaron Koblin artfully visualises our humanity

    American data & digital artist Aaron Koblin states that: the 19th century culture was defined by the novel; 20th century culture by cinema; and the culture of the 21st century will be defined by the interface. In his captivating and visually spectacular TED talk, Koblin takes us on a journey of the changing relationships between…

  • How do you ‘Like’?

    So we’ve all learnt to like, add, share, digg, stumble, tweet, flick and tumble all of our favourite websites, haven’t we? Well, just in case you don’t have enough avenues to share your life with Google has now created their +1 button! If you understand the concept of the Facebook ‘Like’ button then to simplify things…

  • Chip Conley: Measuring what makes life worthwhile

    When you get caught up in the 9-5 rat race, it’s easy to forget what truly makes life worth living, and what really matters in life and in our careers. In this TED talk, Chip Conley reminds us to count what really counts. Happy counting! Tara

  • Consumer reviews set to create valuable campaign content

    Yes, I am one of those people who still like to read the newspaper. And it was through reading the newspaper that I learnt about this new website called We Like This. We Like This is a website that allows you to review products and services and write your opinions about them. Through writing your…

  • Report: How Australian consumers and businesses use social media

    Social media is joining more and more Australian business’s marketing plans, a new report reveals. To date large companies have seen the benefits of engaging in social media, like Facebook, Twitter, YouTube and LinkedIn, to develop a more direct and open relationship with their audience. Meanwhile, 14% of small business and 25% of medium businesses…