fiat

  • Fiat – another great advertising strategy

    Fiat is asking people to picture themselves not in the car but on the car. Fiat is encouraging fans and owners to go to the fiat500.com website to secure their place on the 500,000th car by submitting a photo and story about their love of the model. This milestone model will carry the headshots (including…

  • My Favourite Car Designs

    I have always loved classic cars, and owned a few along with way, some of which have only become classics in the years since I drove them new! The “Goddess” Citroens, so called because of their DS model name (Diesse translates as goddess in French) surprised everyone in 1955 when they hit the road, a design…