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  • The Ideal Length of the Internet

    The Ideal Length of the Internet

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    by

    Brio Group

    Have you ever wondered how long your blog should be? Just because you have 140 characters in Twitter, should you use them all? Yes and no are the answers you’re looking for (respectively), and Buffer Social have put together this great infographic for understanding the optimum character and word count required for the most effective…

  • How to create a successful LinkedIN Profile

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    by

    Belinda Vesey-Brown

    I have been asked quite a bit lately about how a business professional should create a successful LinkedIN profile so I thought I should let everyone know my top 5 tips on creating a successful LinkedIN Profile. TIP 1 – A Compelling Personal Headline and Photo. Firstly, your personal headline is the first thing that people…

  • Report: How Australian consumers and businesses use social media

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    by

    Belinda Vesey-Brown

    Social media is joining more and more Australian business’s marketing plans, a new report reveals. To date large companies have seen the benefits of engaging in social media, like Facebook, Twitter, YouTube and LinkedIn, to develop a more direct and open relationship with their audience. Meanwhile, 14% of small business and 25% of medium businesses…

  • Social media for business

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    by

    Belinda Vesey-Brown

    Social Media is fast becoming a must-have for every business moving and expanding forward in the online space. Brio Group helps clients with full social media packages and the expertise to maximise social media impact. Businesses are fast learning their presence in social media networks is now an important part of their marketing and communication…

  • Advertising on social networking sites

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    by

    Belinda Vesey-Brown

    It seems that brands are popping up everywhere in paid social media advertising spots lately … brands that I’d consider either buying from, or at least aligning myself with (by ‘liking’ their Facebook page for example). I’m interested in yoga, travel and cult TV shows like Mad Men and Dexter – and like magic, local…

  • Can Social Networking cause identity theft?

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    by

    Belinda Vesey-Brown

    So, can social networking really cause identity theft? This was an interesting topic that was the subject of a breakfast group meeting I attended recently. It really got me thinking how much someone will know about you when they see your Facebook, LinkedIN, or even Twitter account. They know what your name is, your date…