microsoft

  • Spare Ticket announced as AMI National Finalist

    Ok shameless plug warning! We’re super excited to see our client Spare Ticket announced as a National Finalist for the Australian Marketing Institute’s Awards for Marketing Excellence in the ‘New Brand’ category. We’re up against some ‘stiff’ competition: Warnie’s underwear brand Spinners; Simplot’s Quorn and Queensland winner Mater Mother’s Private Redland; so fingers crossed! The awards are…

  • The ‘Bandwagon’ that’s not for everyone

    Apple’s strong marketing campaigns, amazing hardware and great software have definitely been stealing the technological spotlight almost to the extent where (and I don’t mean to start arguments about this) people seem to be forgetting all about Microsoft and what they have been up to. So I would like to take the time to talk…

  • Fastest Selling Gadget Ever? You’ll be surprised!

    Which is the first company that pops into your head when I ask the question, who manufactured the fastest selling gadget of all time to date? If you guessed Apple, I wouldn’t blame you, but you’d be incorrect – it’s actually, believe it or not Microsoft! That’s right, a new Guinness World record for the…

  • 10 Gadgets that Changed the World in 2010

    Technology makes great strides every year, but in 2010 gadgets brought us much closer to the future of our dreams. Below are 10 devices that changed the world for the better. 1. The Apple iPad Announced in January, only to be mocked about its name, the Apple iPad has silenced its doubters. More than seven…

  • Microsoft Launches Kinect

    It’s been a long time in the making, but Microsoft have finally launched Kinect. For those of you unfamiliar with Kinect, it is Microsoft’s brand new controller-less add on for the Xbox 360. Kinect allows the gamer to control not only the menu system of their Xbox 360 simply by moving, but to interact with…

  • Microsoft launches social media savvy mobile phone to youth market

    Microsoft have lifted the veil on their latest mobile phones – Kin One and Kin Two – designed purely with Gen Y, and even Gen Z, in mind. Long gone is the main necessity of a phone to actually administer and receive phone calls … no, today we expect our phones to be multi-level digital…