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  • The Inside Experience – world’s first social film

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    Belinda Vesey-Brown

    The world’s first social media powered film will make it’s debut on Monday, 25th July and you’re invited! The Inside Experience is directed by Disturbia director DJ. Caruso and is the story of 24 year old Christina who has woken up to find herself locked alone in a room. Her only connection to the outside…

  • Facebook group chat

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    Belinda Vesey-Brown

    At the Facebook headquarters in Palo Alto, founder and CEO Mark Zuckerberg made a really interesting announcement about upcoming enhancements to Facebook’s chat capabilities. In particular, he’s announced what’s called Group Chat. Facebook Group Chat is a multi-person feature which is inspired by the functionality already inside the Facebook Groups chat area. The functionality is…

  • Incubus livestream promotes new album

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    Belinda Vesey-Brown

    Incubus has come up with an exciting way to promote their new album by setting up in their hometown of Los Angeles and hosting their very own livestream for fans to tune into prior to the new album being released. It’s called “Incubus HQ Live” and runs until July 6. The band will spend time…

  • Social media in emergencies

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    Belinda Vesey-Brown

    Social Media is, by far, one of the most powerful tools on the web. It’s a fast paced way of getting news out to friends, family and the world. In recent times, we have seen the world victim to a number of natural disasters and other emergencies which have been instantly relayed globally via social…

  • How to make a splash in social media

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    Belinda Vesey-Brown

    Making headway in social media can be quite difficult without the right training, direction and information. Let’s face it, there is nothing worse than being given bad information that you pay some ridiculous sum of money for. Well… as Alexis explains below, sometimes letting people run their course, you end up with something great that…

  • Facial recognition switched on by Facebook

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    Belinda Vesey-Brown

    If you’ve noticed yourself being Facebook tagged in more photos by your friends in the last 48 hours, it’s due to facial recognition options being rolled out across Australian Facebook accounts in the last 48 hours. The settings that have changed affect all users and their privacy options, meaning that it is up to Facebook…

  • How do you ‘Like’?

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    Belinda Vesey-Brown

    So we’ve all learnt to like, add, share, digg, stumble, tweet, flick and tumble all of our favourite websites, haven’t we? Well, just in case you don’t have enough avenues to share your life with Google has now created their +1 button! If you understand the concept of the Facebook ‘Like’ button then to simplify things…

  • The 6 basics of project management

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    Belinda Vesey-Brown

    So you’re planning a special event or renovating… to start with, a project must have a dedicated project manager to run, oversee and quality check all aspects of the project in order for it to be a success. Who are your stakeholders? That’s everyone with an interest or involvement in your project. e.g. Internal stakeholders:…

  • Slash your advertising spend with Facebook ads and DSPs

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    Belinda Vesey-Brown

    When it comes to media planning and buying we all want to reach our target market with little or no wastage. Media is expensive – it often outweighs creative by 5 to 1 – and must be measured in terms of ROI (Return On Investment). While we’re seeing more accountability with MOVE (Measurement of Outdoor Visibility…