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  • The Ideal Length of the Internet

    The Ideal Length of the Internet

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    by

    Brio Group

    Have you ever wondered how long your blog should be? Just because you have 140 characters in Twitter, should you use them all? Yes and no are the answers you’re looking for (respectively), and Buffer Social have put together this great infographic for understanding the optimum character and word count required for the most effective…

  • Meerkat vs Periscope

    Meerkat vs Periscope

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    by

    Brio Group

    How do you communicate with your audience? If broadcasting a live video sounds like something for you, then it might be time to try Meerkat or Periscope. These two apps work on iOS devices through your Twitter account and stream a live broadcast of events, news or whatever tickles your audience’s fancy. Live streaming gives…

  • CMO’s Guide to Social Media Sites

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    by

    Belinda Vesey-Brown

    The social-media landscape has grown since last year with an additional 5 more communities/platforms added and a quite a few of  them are already booming. So, which social media tools and channels will work best for your business? This years largest growing community is Pintrest, which reached 10 million monthly visitors in less time than…

  • Will you still Facebook when you’re dead?

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    by

    Belinda Vesey-Brown

    Facebook hosts the app ifidie, so people can leave messages from beyond the grave.

  • New social network to rival Facebook, Twitter and Google

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    by

    Belinda Vesey-Brown

    I was reading the Brisbane Courier Mail on Friday and came across this story by Alex Dickinson about “the next big” social network, created right here in Brisbane. Kondoot – a social network based around live streaming video – was quietly launched last month by a small Brisbane team of young technical programmers and already…

  • Social media in emergencies

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    by

    Belinda Vesey-Brown

    Social Media is, by far, one of the most powerful tools on the web. It’s a fast paced way of getting news out to friends, family and the world. In recent times, we have seen the world victim to a number of natural disasters and other emergencies which have been instantly relayed globally via social…

  • How to make a splash in social media

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    by

    Belinda Vesey-Brown

    Making headway in social media can be quite difficult without the right training, direction and information. Let’s face it, there is nothing worse than being given bad information that you pay some ridiculous sum of money for. Well… as Alexis explains below, sometimes letting people run their course, you end up with something great that…

  • Report: How Australian consumers and businesses use social media

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    by

    Belinda Vesey-Brown

    Social media is joining more and more Australian business’s marketing plans, a new report reveals. To date large companies have seen the benefits of engaging in social media, like Facebook, Twitter, YouTube and LinkedIn, to develop a more direct and open relationship with their audience. Meanwhile, 14% of small business and 25% of medium businesses…

  • Social media at the forefront of news coverage

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    by

    Belinda Vesey-Brown

    Proof we don’t do things in halves, the universe threw two of the century’s largest moments into three days – a royal wedding and the takedown of the world’s most wanted terrorist. And proof of the changing ways we communicate in the 21st century, social media was at the forefront of alerting the world. The…